CASE STUDY

Youthfocus

CRM implementation to improve relationship with stakeholders

Illuminance Solutions

Relationships with stakeholders is vital to the success of Youth Focus, an organisation which relies on donations and funding agreements with sponsors.

Illuminance Solutions was engaged to work with Youth Focus to design a centralised contact database to enable shared contact information, storage of notes, and communication tracking.

Other enhancements were added, including donation record management, funding record tracking, recruitment capabilities, and CRM Outlook integration.

After implementation, collaboration between team members was improved, processes for communication with stakeholders was streamlined, transparency was improved and duplication of workloads was minimised.

Flexibility in system design allows for future extensions of the CRM system to integrate with accounting systems and website donation systems.

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